Why?Our team was really excited about our Gucci [smartwatch]

will.i.am at Fashion Week – Why Do Guys Go to Fashion Week?

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There’s always one MVP during Fashion Month—a celebrity who shows up for shows with such enthusiasm (and carefully planned outfits) that our hearts burst forth like Powerpuff Girls GIFs. The thing is, it’s usually a girl.Not this time.Musician rkliedtke , tech geek, and Voice UK judge will.i.am has taken the front-row crown, appearing at more runways this season than Karlie Kloss, including Burberry, Tommy Hilfiger, Opening Ceremony, Hood by Air, and Gareth Pugh. – Continue Reading BelowWhat’s in it for him? A gizmo launch, for starters: He’s partnered with FarFetch to sell a new range of wireless headphones with his i.am+ brand. (It’s called Hear.i.am. See what he did there?)We spoke with the polymath about Hillary Clinton canada goose coats sale , Kendall Jenner, and being a dude in the fashion bubble.With Victoria Beckham at the Green Carpet ChallengeGetty ImagesFarfetch is a fashion site, but you chose to sell your headphones there. Why?Our team was really excited about our Gucci [smartwatch] collaboration. We thought, “What are we doing next? What’s just as sexy as a Gucci store?”Are you an e-commerce fan?Eh. I shop at boutiques. I go to Maxfield and Traffic in LA; places like that. And I like the H. Lorenzo guys because they call me all the time, and say [in an Italian accent], “Will! You must come see these things we have found for you!” Lorenzo knows I’m going to come every season and buy out half of his floor. And he sells on Farfetch. Traffic sells on Farfetch. It just kind of solidified that it was the route we should go down. Likeminded folks shop in the same circles. And it gave me confidence. – Continue Reading BelowWith Instagram’s Eva Chen at the Business of Fashion dinnerGetty ImagesYou’re going to a lot of runway shows, but most are for women’s collections. Do you think fashion is becoming genderfluid? Or do you just like the models?[Laughing] Let me ask you something. The phone you’ve got: Is that a girl’s iPhone or a men’s iPhone?I mean, it’s the rose gold one?Fashion is becoming the same thing as our devices. These walls keep being broken down. Your rose gold iPhone works on a guy, too. It’s not all the way there yet for fashion, but it’ll get there. It’ll get there the way running shoes have gotten there, and backpacks have gotten there. And jackets. – Continue Reading Below – Continue Reading BelowLet the record show: We’re wearing the same jacket! Except yours is designer and mine is from American Eagle. Yours is dope!Related StoriesThe Best Looks from Milan Fashion Week24 Times These Celebs Gave Zero F*cksYeah, but yours is Varsity Fashion and mine is like Junior Varsity. We’re in Europe. Nobody here knows what that means! And with unisex fashion, you know, females were doing it first. You’re the reason we have unisex clothing. It’s because girls said, “Wait, I can wear jeans, too! I can wear a suit, too.” Although, okay, in Scotland, the boys wear the skirts. But as far as pop culture, women were on the forefront of the unisex movement and I’m grateful to you.Because you want to wear a kilt?No, but there’s a lot of other awesome shit that’s only made for women. I can’t tell you how many times I’ve gone into a boutique asking for a jacket or a T-shirt, and they’ll say, “Sorry, sir, that’s a women’s item.” And I’m like, “Okay, but does it come in a big girl size? Because I’ll wear that shit.” – Continue Reading BelowWhat’s the last piece of “women’s” clothing you bought for yourself?I can’t tell you that! Okay. It was a long, awesome shirt with a lot of incredible detail at the collar. It was a rare brand. [Laughing.] But I don’t want to tell people where to go get all my cool stuff. You have a lot of readers!At Lulu’s in London for his Farfetch collaboration party. (Note the headphones on his heart!)Getty ImagesYou studied fashion design at FIDM, became a renowned musician, run a tech company…can you tell younger readers about creative cross-training?Is that what you’re calling it? “Creative cross-training.” Okay, yeah. If you want to be a better musician, hang out with a computer coder. If you want to be a better web hacker, hang out with a painter. You don’t have to stay in your lane when it comes to friendship or ideas. Have different people in your fold. Have cross-disciplinary collaborations. When you think outside of what you know, that brings out the best in you. You have to have non-traditional ways of collaborating. But better is relative. – Continue Reading Below – Continue Reading BelowBut you’re a musician. You know when a song sounds “better.”No. That’s relative, too. I can like something. You can like something. It’s not an absolute.You’ve voiced your support for Hillary Clinton and her presidential campaign. Will she get a song from you, like Obama did?The world is getting a song now. We have a new version of Where Is the Love. It’s for Paris, it’s for Belgium, it’s for Turkey, it’s for Orlando. It’s for Philando Castile. It’s for Alton Sterling. It’s for Mike Brown. It’s for every unthinkable, distorted, heart-wrenching, “I can’t believe we do this to each other” thing that’s happened. With Tommy Hilfiger and Kris Jenner in New YorkGetty ImagesKendall Jenner is featured in that song. And you hosted a dinner for her during New York Fashion Week. How did you connect? – Continue Reading BelowAndré Leon Talley works at i.am plus, so he brought us together…she’s a hard worker and she’s achieved an incredible amount of things in the fashion industry, and that should be celebrated. It takes a lot of work and commitment! And—wait, what month is it? September? Okay, so she’s also working with us at i.am plus. Does that mean you and Kendall Jenner are working on a secret project?It just means we like her. All right, Varsity Fashion. Great to talk with you.No, you’re varsity now, too. You just moved up!

will.i.am at Fashion Week – Why Do Guys Go to Fashion Week?

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